We believe in a granular approach to our advertiser’s business goal. If you are an established business with tons of loyal customers or a start-up business with a low budget you need to keep your potential customers informed about your business. We are here to help you.
- Increase the awareness of your brand and offering(Awareness)
- Educate them on your product and service. let them know how you can solve a problem for them? (consideration)
- When they are ready to complete a purchase, you will be there and grab the opportunity.
- What is better than a loyal customer? keep your customers engaged and connected with your brand and build loyalty. (loyalty stage)
What we offer
Display Ads
Understanding our target audience is vital to the success of a full digital marketing campaign. Display ads will help us to build an audience pool and understand their interests.
- Target audiences based on Category
- Target audiences based on their recent behavior
- Target audiences based on their purchasing intent
- Target audience based on their life stage event (marriage, buying a home)
Search Ads
Search Engine Marketing is one of the most effective form of advertising. Showing you offerings right when a user is searching on major search engines is a simple and effective approach. At Uniquorn we help you have a successful Search Campaign that makes people convert.
- Advertise on major search engines such as Google and Bing
- Precisely target people based on their location, interest, age, etc.
- Have consistence messaging that make people convert
- Only pay if someone clicks on your ad or make a call directly from your ad
SEO
SEO is not only important to satisfy the search engine’s algorithm but it’s more of a pathway to satisfy your customers’ needs. It helps your websites usability and improves user experience which has a high value for search engines.
- Improve your website user experience.
- Update pages regularly with new content
- Doing a technical SEO to fix any technical issue.
- Placing appropriate keywords for search engines.
- Back-link to worthy websites.
Video Ads (YouTube)
Videos are huge right now. This is entertaining, engaging and can deliver a memorable message. Video is now the most effective form of marketing.
- Advertise video on YouTube according to the content the user watches
- Target users who are interested in a topic
- Target users according to their purchase intent
- Only pay when they watch a certain amount of the video
- Advertise on trustworthy channels such as Google, IMDB, and news websites.
Social Media
Canadians spend almost 10 hours daily on their social media platforms. We can reach a target audience and remind them of your brand and provide a call to action.
- Targeting users based on a category.
- Targeting based on their recent online behavior
- Targeting based on their demographic
- Targeting based on their relationship with your brand
What We Offer
Data Analysis
We don’t play around with data. We analyze it and use it for good. With the help of the data we will be able to understand what works and what does not.
PPC Marketing
Pay Per Click is one the most well known from of advertising in this digital world. Leveraging this form of advertising can be efficient and cost friendly.
Business Analytics
We setup meeting regularly with you to understand your business and your goals to develop a strategy and also optimize it.
Social media marketing
People are spending more and more time on their social media channels. Do you have an active presence on social media? If you don’t this is the time to do it.
